True attribution, not what Meta tells you.
Ad platforms grade their own homework. Pierce reconciles what each platform claims against the CRM deals that actually closed, per channel, then funds what actually converts. Delivered in Slack, reviewed with you every week.
How Pierce reconciles your numbers
Reads both sides
Platform-claimed conversions from Meta, LinkedIn and Google Ads on one side. Your CRM deals and pipeline on the other. Same date range, every channel.
Puts claims next to closed deals
Real output from a live account: LinkedIn drove 9 demos at 372 euros blended, Meta drove 184 leads at 17.60 euros, and 3,114 euros of open pipeline reconciled to tracked inbound.
Reviews it with you weekly
The Peer review lands in Slack: week-over-week spend and cost per result per platform, plus reconciled callouts no platform can produce. Any budget move it proposes, you approve.
What a reconciled morning looks like
Actual Pierce output. Numbers from a live production account.
PierceAPP9:12 AM€32/day of Meta budget is working against you. Here is where.
Pierce · Dialog · SaaS app funnel · last 30 days
Morning Pierre. I read your attribution overnight. Three things stand out, and two of them are fixable today.
A paused campaign is still spending 30 euros a day. Ad set "LAL 3% - June" is ACTIVE under the paused June LAL campaign. That is 30% of your budget leaking into an audience you already cut.
RTG - Form - June pays 25.00 euros per lead. Your winner pays 4.75. Meta drove 184 leads at 17.60 euros blended this month, 0 platform-tracked demos from this ad set.
LinkedIn is your demo engine: 9 demos at 372 euros blended. CRM-reconciled attribution shows 705 euros won plus 3,114 euros of open pipeline from tracked inbound.
Your winner is capped by your own budget ceiling. Active ad sets total exactly 100 euros a day, your 3,000 euros a month ceiling. Approve the actions below to free 32 euros a day; then I will propose the raise.
2 actions ready to approve. Each card below runs through the guardrail engine when you click Approve; Cancel costs nothing.
Sources: Meta API, LinkedIn, CRM attribution, PostHog. Pierce never acts without your approval.
The morning message: attribution read overnight, actions staged for approval.
Built by Pierre Nicolas, GTM and growth ops consultant. Pierce runs his clients' paid accounts every day.
Reconciliation is not a black box. The method is open source.
Read the method: reconcile-attribution →Questions people ask before hiring Pierce
- Which platforms can Pierce reconcile?
- Meta Ads, LinkedIn Ads and Google Ads, reconciled against your CRM pipeline and install data.
- Will Pierce change my campaigns without asking?
- No. Every action is peer-reviewed: Pierce proposes with the numbers behind it, you approve in Slack. The only automations are standing rules you set yourself, like kill rules.
- What data does Pierce read?
- Ad platform APIs, your CRM pipeline and install events. Read access by default; writes only through approved actions.
- How is this different from the platforms' own reporting?
- Each platform reports the conversions it claims, with its own window and its own incentives. Pierce puts those claims next to the deals your CRM actually recorded and names the gap honestly, including the boring explanations.
One plan, one number. Pricing lives on the main page. See the main page
Hire a peer that counts what closed.
20 minutes, your real account data, no slides.